Financial planning for professional athletes
Who we help
How we help
Why Choose Whole Wealth
We help you to articulate what you value in life and your goals that require money and planning. Once we understand your values and goals, we are able to create the financial strategies to achieve them.
Athletes are different in their mind set as they tend to have laser sharp focus. This focus can be a strength and the source of their success but it can also leave gaps of knowledge outside of sports, especially when it comes to finance. Whole Wealth can fill those gaps so you can focus on and enjoy what you do best without having to sacrifice everything else in the process.
Athlete are different in their personal and financial circumstances. Understanding the rules of the game is essential for being able to be the best. So we are experts in income averaging, athlete specific tax deductions, image rights, income splitting, family trusts, investing, insurance, debt, superannuation, estate planning, and all things money. If you or your management team don't understand any of this you should contact us for a free workshop.
Whole Wealth understands the 4F's (family, friends, fame, and fortune) and their potential to magnify your wealth and their potential to destroy it. With the right guidance your fame can be used to gain opportunities like sponsorships, media positions, and relationships with power brokers. With the right advice your fortune can be structured to create even more wealth, which can be shared with your friends and family.
Surrounding yourself with the right friends and family who have your best interests at heart will create balance and a positive effect on your mental well being. However surround yourself with the wrong friends and family and let the fame get to your head can be very destructive. Drugs, alcoholism, gambling, and toxic relationships can create scandal and destroy both wealth, reputation, and future opportunities in the media or elsewhere. Extravagant spending and poor planning can mean living like a king for a few years and a peasant for the rest. Making smart decisions early on in your career will mean living like a prince for the rest of your life.
Life of a professional athlete can be an amazing part of the journey. At some point you will have to step down from the glory sport but a bit of planning can make that journey into your next chapter of life a lot easier and enjoyable.